Quantifying the User Experience - Part 1

Conducting user research is one thing but bringing statistical value to it is another. As UX Designers it's our responsibility to back up our design decisions will solid reasoning and in this course we'll be looking at ways we can quantify, qualify and justify our user research.

  • English
  • Last updated Nov 13th, 2016
  • Skill level: Intermediate
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  • 9m 54s on demand video
  • 4 lessons
  • Certificate of completion
  • Watch on desktop, tablet & mobile

What will you learn?

  • What is quantifiable data
  • Why you need to measure your data
  • The benefits of measuring your data
  • The difference between subjective and objective data
  • Fundamental user metrics that you can use to measure your product’s success
  • How to document your findings
  • Presenting your findings to other stakeholders from around the business
  • Accounting for margin of error in our data
  • How to account for your entire user population
  • Statistical significance
Who you'll learn with

Ed is a UX Designer with over 10 years experience working with a variety of clients including, Renault, Mastercard, Virgin and more.

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